Capstone Empty Nest Campaign
Creating a promotional social video campaign based on Capstone’s ‘empty nester’ target audience.
The Brief
To create a film that would resonate with the target audience ‘empty nesters’ - those who have had children but they have moved out of the family home, leaving room for fostering potential.
The Outcome
We created 4 social media spots for the major cosmetics brand, and the client was so happy with the outcome that they commissioned further cut downs and ran the spots as TV commercial content too.
Content creation with purpose.
Tidal Film is a creative video production company based in Southend-on-Sea, Essex, producing story-led video content for brands, charities and organisations across the UK. Our in-house team manages the full video production process, from concept and filming to editing and post-production, creating high-quality films that connect audiences to your purpose - including TV adverts, social media videos, documentaries, drone footage and animation. Every project is collaborative, carefully crafted and shaped around you and your audience.
What Our Customers Say
From the outset, the Main Media team understood our aim to add storytelling to the project experience. The team went over and above for Havens Hospices. They took time to understand the cause and why it matters to our community, which shone through the final films.
Amy Dearing / Director of Fundraising & Marketing
The entire process, from start to finish, was seamless, thanks to the efforts of the whole Main Media team. What stood out most was how well they understood our brand and how they made the families involved in filming feel at ease.
Alicia Bannister / Marketing and Communications
The team was incredibly friendly, and I had complete confidence in their ability to deliver the vision we had in mind. They fully understood Ipeco and it was clear they connected with our brand, which made the entire process smooth and enjoyable. We couldn’t be happier with the final result.
Jenna Starr / Marketing Manager
The whole team are professional and friendly, their approach helps even the most nervous people feel at ease and they produce heartfelt authentic results.
Sarah Carter / Marketing Manager
From the outset, the team demonstrated a real understanding of our vision. They brought a high level of creativity, professionalism, and attention to detail, consistently offering valuable ideas and suggestions throughout the process.
Greg Rawles / Marketing Manager
Simply, they know exactly what they are doing. Give them the brief and they do the rest. No fuss and the end result is always professional and well executed.
Denise Rossiter / CEO
The team are brilliant. They are creative and so easy to work with. They find solutions to problems and ill thought out filming areas (Science Museum flashback!). They turn things around really quickly, are very high quality, provide creative input and are really cost competitive. They are also adept at working with people at all levels and making even the most nervous interviewee feel comfortable
Jillian Murphy / Marketing and Communications
